Dené Dolls is a luxury lash brand preparing to expand into the academy space. This project involved elevating the brand’s visual and strategic foundation through a refined identity system—updated logo, typography, color palette, and messaging—paired with high-level creative direction across campaigns, shoots, and digital presence. The work brought clarity to the brand’s next chapter, strengthened its market positioning, and created a cohesive, elevated world across all touchpoints, giving the brand the foundation it needed to expand confidently and communicate with consistency and impact.

CREATIVE GROWTH PARTNERSHIP